Martha Stewart and Marley Spoon is a meal kit company that delivers pre-portioned, chilled, fresh ingredients and corresponding recipes to the customer’s door. The company is making the effort to stay green and create a positive impact on the environment. The company is fully carbon neutral. In situations where Marley Spoon cannot avoid carbon emissions, they countervail the emissions with carbon offsetting actions.
Meals Kits Are Greener
The meal kit service that Marley Spoon employs is actually more environmentally friendly than its alternatives. A study by the University of Michigan found that Marley Spoon meals had a lower overall carbon footprint than their grocery store equivalents. This was despite the fact that Marley Spoon meals had more packaging than their grocery store equivalents. It was also found that average greenhouse gas emissions are one-third lower for meal kit dinners than meals purchased from grocery stores.
Marley Spoon packaging is made from recycled materials and can easily be recycled at home. The chill packs that are used to keep ingredients cool for delivery are also reusable. The plastic parts of the packaging can also be recycled. Marley Spoon aims for all of its product packaging to be 'curbside recyclable' by the end of 2025.
Marley Spoon’s Carbon Offsetting Efforts
Marley Spoon is making a serious effort to offset its carbon emissions and remain carbon neutral. The company is working with a CO2 offsetting partner, ClimatePartner, in order to fulfil this offsetting mission. Marley Spoons aims to ensure that these projects meet international standards set by certification programs like Verra and Gold Standard for the Global Goals
With the help of ClimatePartner, Marley Spoon has planted more than 40,000 trees in Venezuela and Uruguay. The trees absorb carbon from the atmosphere. It has also distributed more than 4,000 clean and efficient cookstoves to families in Zambia; prior to this, these families cooked with open fires. These cookstoves reduce the release of both greenhouse gases and aerosols. The company’s Australian fulfilment centre in Sydney is even powered by renewable energy.
Reducing Food Waste
Marley Spoon’s supply chain is designed so that the company orders what they need to fulfil customer orders and no more. This means that there is no overordering and very little food is wasted. In fact, since Marley Spoon launched 6 years ago, the company managed to maintain a rate of wasting less than 1 per cent of food, even though its order rate increased by 90 per cent in 2020.
The Start of Sustainable Food Delivery
Marley Spoon is a leader in making the food industry more sustainable. It has achieved the incredible feat of keeping its food and packaging wastage to a minimum, a rarity in the food industry. Other companies in the food and food delivery industries should learn from this company’s dedication to the environmental movement and the potential benefits that it can have for a company.