Green Earth Group N.V. (“Green Earth” or “the Group”) (Euronext: EARTH: NL0009169515), a leading end-to-end project developer of nature-based solutions, launches its fourth strategic division: Green Earth Asset Management. This new division forms part of the Group’s broader ambition to mobilise €100 million in capital by 2030 into verified nature-based and biodiversity-positive investments.
Green Earth Asset Management gives institutional and qualified investors access to a series of high-integrity natural capital funds—each designed around measurable environmental outcomes. This milestone strengthens Green Earth’s position as the only fully integrated enterprise across the verified carbon value chain—from project origination and technology to capital deployment and credit monetisation.
Green Earth’s business model now spans four core divisions:
- Project Development – Full-cycle execution from land origination to carbon credit delivery across agroforestry, regenerative agriculture, and cookstove projects.
- Technology – AI-enabled tools for satellite-based monitoring, verification, and carbon analytics.
- Sales and Trading – End-to-end monetisation and market access for carbon and biodiversity credits.
- Asset Management – Fund management focused on accelerating global investments in nature restoration, biodiversity, and sustainability.
Together, these divisions form a fully integrated platform—ensuring transparency, scalability, and verifiable impact at every stage of the investment lifecycle.
Building on a proven track record
Green Earth Asset Management builds on years of operational experience. Since 2020, the Group has financed its own restoration projects through green bonds, run an active carbon trading desk, and delivered verified results across Europe, East and West Africa, and Central and Southeast Asia.
“Natural capital is emerging as a major asset class—undervalued, uncorrelated, and ready to scale. Carbon markets are already delivering measurable results, yet access has been limited. With today’s launch, we open that door to qualified investors—empowering them to scale restoration and biodiversity globally while capturing credible value,” said Selwyn Duijvestijn, Executive Director.
Meeting a growing market need
The nature-based investing space is growing rapidly—but institutional-grade access remains limited. Green Earth Asset Management fills this gap by offering professionally managed funds that channel capital directly into measurable outcomes across carbon removal, biodiversity restoration, and ecosystem resilience.
Unlike passive ESG investments, these funds are rooted in active project ownership, direct oversight, and field execution—ensuring genuine environmental results, not just symbolic alignment or greenwashing.
“The most powerful investments share three traits: they’re rooted in real assets, they address urgent global needs, and they’re often undervalued until the inflection point hits. Regenerative land and restored ecosystems are exactly that—an overlooked asset class now emerging as a defining opportunity of the decade,” said Rob Jansen, Commercial Director.
The initial fundraising goal is €100 million, with several fund strategies in development—ranging from early-stage project finance to diversified portfolios in regenerative agriculture and ecosystem revitalisation. All are designed with institutional execution, field-level data, and third-party verified impact at their core.
Strategic acquisition and platform integration
To accelerate execution, the Board of Directors of Green Earth has signed a Letter of Intent to acquire 100% of the shares in Anshel B.V., a Dutch private limited liability company (besloten vennootschap), acting as a holding company for multiple investment management entities.
Anshel B.V. holds 100% of GroenVermogen B.V., a fund management company operating under the AFM light regime for qualified investors (from €100,000), as well as a second Dutch subsidiary focused on expanding retail investor access to sustainable investment opportunities. In addition, Anshel oversees a U.S.-based investment arm that manages a General Partner (GP) and Limited Partner (LP) Reg D fund structure, alongside a separate U.S. entity that offers an investment opportunity through a Reg CF offering on a crowdfunding platform.
This structure enables Green Earth to connect investor communities across Europe and North America, providing investors with transparent, compliant, and scalable access to nature-based investment opportunities worldwide.
Anshel B.V. (including all underlying entities) is currently wholly owned by Executive Director Selwyn Duijvestijn. The proposed acquisition will be submitted to shareholders for approval at the Extraordinary General Meeting of Shareholders (EGM) to be held on 11 December 2025, in accordance with Article 2:107a of the Dutch Civil Code and the Dutch Corporate Governance Code (2024).
Subject to shareholder approval, completion, and integration of Anshel B.V. and its subsidiaries into the Group are expected on or about 1 January 2026. The transaction will be structured to ensure full transparency, robust conflict-of-interest governance, and compliance with all applicable Dutch corporate and regulatory standards.
Following completion, the newly acquired entities will operate under the name ’Green Earth Capital Management’, marking the launch of Green Earth’s fourth strategic division focused on mobilising institutional capital into verified nature-based and biodiversity-positive investments.
Investor roadshow
Green Earth’s established green bonds team transitioned into GroenVermogen to support investor engagement and capital mobilisation. GroenVermogen successfully launched its first fund, with a second now in advanced preparation—broadening access for qualified investors to verified, nature-based investment strategies. Investor onboarding starts at €100,000 through www.groenvermogen.com.
To support this expansion, Green Earth and GroenVermogen will commence an investor roadshow in October 2025, presenting its asset management strategy to qualified investors and family offices.
Contact for press enquiries
For more information, please contact:
GREEN EARTH
press@green.earth
+31320788118
GROENVERMOGEN
pers@groenvermogen.com
+31513241206
Or visit: https://www.green.earth/ or https://www.groenvermogen.com.
Disclaimer
This press release does not contain an (invitation to make an) offer to buy or sell or otherwise acquire or subscribe to shares in Green Earth and is not an advice or recommendation to take or refrain from taking any action. This press release contains statements that could be construed as forward-looking statements, including about the financial position of Green Earth, the results it achieved and the business(es) it runs. Forward-looking statements are all statements that do not relate to historical facts. These statements are based on information currently available and forecasts and estimates made by Green Earth’s management. Although Green Earth believes that these statements are based on reasonable assumptions, it cannot guarantee that the ultimate results will not differ materially from those statements that could be construed as forward-looking statements. Factors that may lead to or contribute to differences in current expectations include, but are not limited to: developments in legislation, technology, tax, regulation, stock market price fluctuations, legal proceedings, regulatory investigations, competitive relationships and general economic conditions. These and other factors, risks and uncertainties that may affect any forward-looking statement or the actual results of Green Earth are discussed in the annual report. The forward-looking statements in this document speak only as of the date of this document. Subject to any legal obligation, Green Earth assumes no obligation or responsibility to update the forward-looking statements contained in this document, whether related to new information, future events or otherwise. The provision of Green Earth’s services and products is subject to its General Terms and Conditions.
